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Issue 03/2017

  • Text
  • Bioplastics
  • Biobased
  • Packaging
  • Materials
  • Plastics
  • Products
  • Biodegradable
  • Renewable
  • European
  • Applications
bioplasticsMAGAZINE_1703

Application

Application AutomotiveNews Be-O water bottle Damir Perkic calls himself an enthusiastic entrepreneur. About a year ago he started with Be-O and developed his first product which was launched on Kickstarter on the 30 th of May – the Be-O reusable water bottle which is made from sugarcane and is 100 % recyclable, BPA free and dishwasher proof. Damir Perkic works at Startup in Nijmegen, The Netherlands. “After working in the plastic industry for several years I wanted to create a change within this industry. We need to accelerate the transition from fossil based plastics to naturally renewable plastics. With the introduction of the world’s first reusable water bottle made from sugarcane we will make the first step within the larger bioplastics product range of Be-O”, according to the progressive entrepreneur. Searching for the right bioplastic which is made from natural renewable materials, is 100 % recyclable, dishwasher proof and has the right specifications for a water bottle, Damir picked sugarcane based bio-PE which is 100 % recyclable in the current waste stream processes. Next to these factors it has great specifications for a sustainable water bottle. Damir Perkic is a concerned entrepreneur. “I believe that the transition to bioplastics has to accelerate but I also think that we as a social enterprise have the responsibility to fund other organizations which also focus in changing the plastic industry for the good. That is why we fund EUR 1,00 per sold bottle to one of the three organizations which we picked. The color of the bottle determines to which organization the EUR 1,00 will be donated. If you buy the blue color we donate to the Ocean Cleanup, for the green color we will donate to Trees for the Future and for the white color we will donate to Plastic Bank. By focusing on these three organizations Be-O wants to eliminate plastic waste from our oceans, prevent plastic waste entering our oceans and balance the CO 2 emissions in the air”, according to Damir Perkic. The Kickstarter campaign runs until the 6 th of July 2017. MT www.beobottle.com Sustainable packaging for potting soil Pokon (Veenendaal, The Netherands), the market leader in plant food and potting soils for the Dutch consumer market, has recently introduced a new, sustainable potting-soil concept. This concept’s distinguishing feature is that it consists largely of renewable raw materials. It also features organic fertilizer and bio-based packaging. All this has resulted in the fact that Pokon is the first Dutch company with the MPS certificate for potting soils! MPS stands for More Profitable Sustainability. Instead of film made entirely from fossil raw materials, no less than 40 % of this packaging is based on Green PE by Braskem. This packaging has a significantly lower environmental impact, is 100 % recyclable, and is also suitable for storing compostlike products for long periods of time, without composting or breaking down itself. Over the next few years, the proportion of bio-based raw materials in use will increase still further. The final challenge, now and in the future, is to convince consumers that there is a sustainable alternative. A concept like that demands a great deal from everyone involved. The limited availability of good, renewable alternative raw materials, coupled with more expensive packaging, result in higher prices for consumers. If consumers are to be convinced about product distinctiveness and about making a sustainable choice, then effective communication on the store floor is crucial. Pokon has a longstanding reputation for compelling and distinctive presentations on the store floor. For this concept, too, the store presentation has been carefully fine-tuned, with a look that is in keeping with a naturally responsible choice. The concept has been received with great enthusiasm at the various trade fairs. This has resulted in a dense distribution network that services leading Dutch garden centres. “Pokon Naturado the market leader in plant food and potting soils is not only introducing a new, sustainable potting-soil concept but also recognizing that the packaging can contribute to reducing its carbon footprint,” says Marco Jansen, Braskem’s Commercial Director Renewable Chemicals Europe & North America. “With this change, Pokon will significantly reduce the carbon footprint of its packaging, the use of fossil resources without compromising on quality and recyclability. The production of I’m green Polyethylene contributes to the reduction of greenhouse gas emissions. For every kg of I’m green Polyethylene used in Pokon’s plastic sleeves more than 4.5 kg of CO 2 is saved. With this, Pokon shows one more success case where an already sustainable product adds to its value proposition by shifting from conventional to renewable packaging.” “With this, Pokon shows one more success case where a new sustainable concept in both product, certification by an independent organization and a superb point-of-sale presentation adds to its value proposition by shifting from fossil to renewable packaging,” says Ben Scheer, Manager Innovation and Sustainability at Pokon Naturado. MT www.pokon.com | www.braskem.com 24 bioplastics MAGAZINE [03/17] Vol. 12

Application Automotive News 3D filament and app A few weeks ago B4PLASTICS (Maasmechelen, Belgium) and its development partner Trideus (Ham, Belgium) turn 3D printing with plastic materials circular: COMPOST3D ® is the first 3D plastic filament in the world that connects design and composting of 3D objects by means of a smartphone app. Since the origin of plastics, Compost3D is thereby the first plastic product ever that gives consumers numeric end-of-life information dependent on the way of design and use. How plastics come to life the moment we throw them away. B4Plastics develops custommade eco-plastics for new functional applications that gear up to the highest eco-level in their respective market segments. Compost3D can be purchased via the webshop of Trideus. Important print characteristics are announced as being best-in-class, such as impact resistance, toughness, overhang and printing comfort. The typical silk-look reflects the new eco-level that has never been reached before in the 3D printing world. The Compost3D filament comes with its own smartphone app for Android and iOS. It calculates the time required for mineralisation in a garden compost bin, dependent on each unique 3D object and printer system. Compost3D gives customers thereby the control to bridge their 3D prints creation, to their donation – back to Nature. MT www.b4plastics.com | www.trideus.be “Growing” plant-based footwear Cotton + Corn is an initiative developed by the Reebok Future team to create shoes “made from things that grow.” The first release will be a shoe that has an upper comprised of organic cotton and a base originating from industrial grown corn (a nonfood source). “This is really just the first step for us,” said Bill McInnis, Head of Reebok Future. “With Cotton + Corn we’re focused on all three phases of the product lifecycle. First, with product development we’re using materials that grow and can be replenished, rather than the petroleum-based materials commonly used today. Second, when the product hits the market we know our consumers don’t want to sacrifice on how sneakers look and perform. Finally, we care about what happens to the shoes when people are done with them. So we’ve focused on plant-based materials such as corn and cotton at the beginning, and compostability in the end.” “We like to say, we are growing shoes here at Reebok,” said McInnis. “Ultimately, our goal is to create a broad selection of bio-based footwear that can be composted after use. We’ll then use that compost as part of the soil to grow the materials for the next range of shoes. We want to take the entire cycle into account; to go from dust to dust.” For the Cotton + Corn initiative, Reebok partnered with DuPont Tate & Lyle Bio Products, a leading manufacturer of highperformance bio-based solutions. DuPont Tate & Lyle has developed Susterra ® propanediol, a pure, petroleum-free, non-toxic, 100 % USDA certified bio-based product, derived from field corn. Susterra propanediol is used to create the sole of the Cotton + Corn shoes. “Reebok’s philosophy is to Be More Human, and sustainability is a core part of that belief. As human beings, we have a responsibility to leave this planet as we found it for future generations,” said Reebok President Matt O’Toole. Unfortunately, the fact is most shoes just end up in landfills, which is something we are trying to change. As a brand, we will be focusing on sustainability with the Cotton + Corn program as well as other initiatives we have in the works.” The Reebok Future team is Reebok’s innovation department dedicated to creating new technologies, ideas, techniques and prototypes. “Reebok has a long history of innovation and of being a socially responsible company,” said O’Toole. “The Reebok Future team was created to innovate not only the products we make, but also the process by which we make them. Cotton + Corn is another great example of this, and one that can have a long-term positive impact on the world.” MT www.reebok.com bioplastics MAGAZINE [03/17] Vol. 12 25

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